Business owners around the world have been facing challenging times over the last few months. Lockdowns have taken away the regular foot traffic that many businesses have relied on for years. Although we’re all hoping that things can get back to normal as quickly as possible, there is now an Continue Reading
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Debunking common social media myths
I recently had the pleasure of co-hosting a live seminar with Olina. We are both volunteer team members for Cambridge Social Media. You can find the recorded session within their Facebook Group here. Here I debunk some of the myths I hear a lot – and give you some tips Continue Reading
It’s been a year since I left the corporate world
Without a plan, or any clue what to do next. I felt like I was given an opportunity, with the option of redundancy. It was time to explore something new. After working in corporate innovation, I was inspired. I felt more compelled than ever. Small businesses were the future. Technology changes so Continue Reading
Instagram Stories – tools to help you get creative!
What are Instagram stories Instagram Stories appear in a row across the top of your feed. These appear in order depending on our favourite accounts, so the accounts you interact with most will appear first. This is also helpful to understand how other people view your stories too, if they Continue Reading
What to post on social media during COVID-19?
So I’ve been asked a couple of times about what to post during COVID-19? I’m keen for you as a business to still be visible with more people scrolling online. Facebook and Instagram usage is up by 40% due to COVID-19, with views for Instagram Live and Facebook Live doubling in just Continue Reading
Tips for Working from Home
Disclosure: Some of the links below are affiliate links, meaning at no additional cost to you, I will earn a commission if you click through and purchase. To learn more click here. I’ve been working at home on and off for the past couple of years. Only since starting my own Continue Reading
3 things you need to do now | Customer engagement
So whatever your opinion on COVID-19 (coronavirus), it is very likely to affect your business, if not your personal life and local community. You may have to adapt your business through this difficult time. This might be a great time to try out a new online or delivery option. But Continue Reading
What to write in your Instagram bio
Your Instagram bio is like your shop window. It can take mere seconds for your bio to make an impression of your business to potential customers. What does your currently look like? Does it tell your potential customer who you are, how you can help them and the results you Continue Reading
Why you need to be a community manager
Be your own community manager A community manager helps grow and manage an online community, usually around a cause or in your case a brand our product. This is a great way to help build a community of fans for your business, as well as build your authority and Continue Reading
Instagram – key things to know
I love Instagram, it’s grown from a collection of pretty photos to a community-based marketing machine. Instagram is a photo-sharing app. It relies on an algorithm to help connect networks and communities and people to brands. This is a great platform if your product is visually stunning but can also Continue Reading