Social media marketing provides companies with a way to reach new customers and engage with existing customers. This can be either organically or through paid-for campaigns. I wanted to write about organic social media marketing and how it can benefit your business. 1 You Develop Trust with Customers For any Continue Reading
Blog
How to save time creating content
Creating content and saving your precious time. The trials and tribulations of a small business owner. You know how it goes, right? Monday morning, you’re wearing your big boss hat and are knee-deep in dealing with staff issues. A couple of hours later and you’re wading through daily operational matters. Continue Reading
Investing in branding | business owner journey
Today I unveiled my brand new logo design. When I started my business I put together my own branding and logo. I hobbled something together in Canva for free and put it to the back of my mind. As someone who has been involved in corporate branding for many years, Continue Reading
Overcome the cycle of overwhelm and self-doubt
Social media can seem daunting and just overwhelming with its constant need for attention, content and planning. But once we post, how do we stop that self-doubt if we don’t get likes, or compare ourselves to others online? Here I chat with my good friend and coach Scott about how Continue Reading
Save time by batching tasks
Batching is the grouping of tasks together. This is so you do them all at once, instead of switching between. This not only saves you time but can also feel like less effort. You can batch all sorts of tasks together – such as taking a day to get together Continue Reading
5 steps to kick start your social media strategy
Why you need a social media strategy Social media can feel overwhelming and like a massive drain on your time. It feels like you can spend forever scrolling through your feed, liking posts, commenting, and posting photos of your products. But this isn’t making an impact on your visibility you Continue Reading
My first year of business | business owner journey
This month I celebrate my first year in business. As my job is about helping other people’s businesses be visible online, I love seeing behind the scenes. Business owners sharing how they got started and their journey. This month I celebrate my own first year in business. I wanted to Continue Reading
5 steps to audit your social media
Before you even start to think about improving your social media, you should take stock of where you are. An audit is a list of checks – so not as scary as it sounds! It will help you figure out what is and what is not working. Helping you identify Continue Reading
How often to post on social media?
Photo by Andrea Piacquadio from Pexels Setting up social media accounts for your small business can feel like you’ve been sent to walk the plank blindfolded. You know you’re about to fall into the great unknown but there’s a small hope that you’ll get lucky and the tide will carry Continue Reading
Everything You Need To Know About Social Media For Your Bricks And Mortar Store
Business owners around the world have been facing challenging times over the last few months. Lockdowns have taken away the regular foot traffic that many businesses have relied on for years. Although we’re all hoping that things can get back to normal as quickly as possible, there is now an Continue Reading