Creating content and saving your precious time. The trials and tribulations of a small business owner. You know how it goes, right? Monday morning, you’re wearing your big boss hat and are knee-deep in dealing with staff issues. A couple of hours later and you’re wading through daily operational matters. Continue Reading
How often to post on social media?
Photo by Andrea Piacquadio from Pexels Setting up social media accounts for your small business can feel like you’ve been sent to walk the plank blindfolded. You know you’re about to fall into the great unknown but there’s a small hope that you’ll get lucky and the tide will carry Continue Reading
Instagram Stories – tools to help you get creative!
What are Instagram stories Instagram Stories appear in a row across the top of your feed. These appear in order depending on our favourite accounts, so the accounts you interact with most will appear first. This is also helpful to understand how other people view your stories too, if they Continue Reading
What to post on social media during COVID-19?
So I’ve been asked a couple of times about what to post during COVID-19? I’m keen for you as a business to still be visible with more people scrolling online. Facebook and Instagram usage is up by 40% due to COVID-19, with views for Instagram Live and Facebook Live doubling in just Continue Reading
3 things you need to do now | Customer engagement
So whatever your opinion on COVID-19 (coronavirus), it is very likely to affect your business, if not your personal life and local community. You may have to adapt your business through this difficult time. This might be a great time to try out a new online or delivery option. But Continue Reading
What to write in your Instagram bio
Your Instagram bio is like your shop window. It can take mere seconds for your bio to make an impression of your business to potential customers. What does your currently look like? Does it tell your potential customer who you are, how you can help them and the results you Continue Reading
Why you need to be a community manager
Be your own community manager A community manager helps grow and manage an online community, usually around a cause or in your case a brand our product. This is a great way to help build a community of fans for your business, as well as build your authority and Continue Reading
Instagram – key things to know
I love Instagram, it’s grown from a collection of pretty photos to a community-based marketing machine. Instagram is a photo-sharing app. It relies on an algorithm to help connect networks and communities and people to brands. This is a great platform if your product is visually stunning but can also Continue Reading
Who are your customers?
By using social media platforms your business can reach customers new and existing. But why would a customer choose to follow, engage and use your business? Where does your customer spend their time online? This is key to ensuring your efforts are in the right place. I’ve included some insight* Continue Reading